imely imely Creator Official program
EN
Apply

Official handbook

imely Creator Handbook

For new creators building roleplay characters: first impression, inner life, worldbuilding, first messages, NPCs, and safe boundaries.

Start here

Getting started

The basics of creating characters on imely.

🎯

What this handbook helps your character achieve

  • Longer, deeper replies with a stronger inner life
  • More complex plots with richer story beats
  • NPCs (supporting characters) that interact naturally
  • Better pacing: do not rush the plot, always leave room for {{user}} to decide β€” the character must not speak or act on their behalf
πŸ“

A quick tour of the character form

The form has 12 fields. Fields marked with * are required:

  • Required: Name, Gender, Tagline, Personality, Public info, Biography, First message
  • Optional: Hashtags, Supporting characters, Communication style, Behavior rules, Creator notes
Screen 1: Name, Gender, Hashtags, Tagline, Personality
Screen 1: Name Β· Gender Β· Hashtags Β· Tagline Β· Personality
Screen 2: Public info, Biography, First message
Screen 2: Public info Β· Biography Β· First message
Screen 3: Supporting characters, Style, Rules, Notes
Screen 3: Supporting characters Β· Style Β· Rules Β· Notes

First impression

Character face

Fields: Name Β· Gender Β· Hashtags Β· Tagline

πŸ› οΈ

How to do it

  • Name + nickname: give the nickname an emotional reason to exist, so it creates intimacy or distance
  • Hashtags: use familiar, correctly spelled genre words β€” this is how players discover the character
  • Tagline: write one hook that creates curiosity and shows the character's flavor immediately
Name, Hashtags, and Tagline section on the form
Name, Hashtags, and Tagline on the form
βœ…

Do

  • Use a tagline that sparks curiosity and leaves readers wanting more
  • Choose 3-4 specific, searchable hashtags that match the genre
βœ•

Don't

  • Do not explain the whole story in the tagline
  • Do not stuff generic hashtags like "good" or "hot"
  • Do not use sensitive wording in hashtags

The character's soul

Personality & inner life

Field: Personality

πŸ› οΈ

How to do it

  • Choose 3 distinctive personality traits. Write them as sensations, not empty labels
    • Instead of "cold", try "glacial, as if nothing can warm them"
  • Give the character 1 core desire (what do they live for?) and 1 core fear (what would break them?)
  • Describe how they handle emotion: when sad, do they leave in silence or break things? When angry, do they smirk or roar?
Personality section on the form
Personality section on the form
πŸ”

Write emotions as "user does X β†’ character reacts Y"

New

Do not only write adjectives like "sensitive". Write concrete reactions:

  • user behaves well β†’ becomes less harsh, pays more attention
  • user argues back β†’ gets angry, wants to assert control
  • user acts distant β†’ feels irritated, finds an excuse to keep them nearby
  • user wants to leave β†’ loses composure, reveals possessiveness

β†’ The AI reacts with much better timing than when you only describe personality.

βœ…

Do

  • Give the character a morally gray value system β€” imperfect, with blurred right/wrong boundaries, which makes them more compelling
  • (Advanced) add hidden sides: secrets, weaknesses, and triggers (words/actions that make them lose control)
βœ•

Don't

  • Do not make the character a saint who is good at everything
  • Do not make the character love {{user}} immediately in the personality field

The character's world

Setting & biography

Fields: Public info Β· Biography

πŸ› οΈ

How to do it

  • Public info: what appears on the profile β€” identity, age, job, and one line that opens curiosity
  • Build the world the character lives in: era, place, and the social rules around them

Biography β€” a useful frame for a layered character:

  1. Origin
  2. Biggest turning point (betrayal / loss / near death)
  3. The psychological scar it left
  4. Who the character is now
  5. A hidden link to {{user}} / the story context
Public info and Biography
Public info & Biography
πŸ“ˆ

Let the character change with closeness

New

imely has 5 relationship stages: New acquaintance β†’ Close β†’ Ambiguous β†’ Longing β†’ Destiny. For the same character, adjust by stage:

  • Tone (distant β†’ gradually softer)
  • Motivation (testing the user β†’ wanting to keep them close)
  • Fear (having authority challenged β†’ losing {{user}})

β†’ Beginners often miss this. If a character stays the same from start to finish, they become flat.

βœ…

Do

  • Every line of biography should explain: why does the character behave this way now?
  • Use sensory details ("the smell of smoke, the crackle of burning wood") instead of only listing a timeline
βœ•

Don't

  • Do not write a whole novel β€” the AI cannot digest everything
  • Do not let the character at the "Destiny" stage stay as cold as they were at "New acquaintance"

The easiest part for beginners to get wrong

First message

Field: First message

πŸ› οΈ

How to do it

  • This is the "writing sample" the AI will imitate throughout the later chat
  • Write a short scenario with this formula:
[Place] + [what the character is doing] + [{{user}}'s state] + [purpose of the meeting]

3 writing rules:

  1. Let actions show emotion; do not write "the character is very sad" directly
  2. Weave in sound / touch / light
  3. End with an unfinished action or a line that forces {{user}} to speak (hook)
First message section
First message section
βœ…

Do

  • Put {{user}} in a position where they must respond: choose, explain, or decide
  • Keep the length reasonable and aligned with the character's voice
βœ•

Don't

  • Do not write a message that is too "complete" β€” the character performs the whole scene and resolves it, leaving {{user}} with nothing to answer
  • Do not speak for {{user}} or guess their emotions

Upgrade

Make the character feel alive

Field: Supporting characters (+ upgrade tips)

πŸ› οΈ

If you want longer, deeper replies

  • State what each reply should include: scene description + inner thoughts + dialogue + plot movement
  • Use a concrete number instead of "longer": for example, "each reply should be 600-900 characters" New
  • Put this in Personality or Creator notes (Tab 7)
🎬

If you want NPCs to interact naturally

  • Give each NPC a name, role, personality, and stance
  • Let NPCs speak and react in scenes, with lives of their own even when {{user}} does not mention them
Supporting characters section
Supporting characters section
πŸ—£οΈ

Address table β€” who does the character call what?

New

List how the character addresses different people β†’ dialogue and NPCs stay more consistent:

  • with {{user}}: (example: I / you, or harsher pronouns if appropriate)
  • with parents: (example: child / father, mother)
  • with siblings, servants, strangers, and others…

β†’ A character should speak to the user differently than they speak to their father. This small detail makes them feel much more real.

🎚️

Keep the pacing and avoid dead ends

  • After a major event β†’ leave a quiet beat before the next big event
  • When {{user}} gives a short reply ("yeah", "...") β†’ the character should take initiative: create an event, bring in an NPC, ask an open question, or shift the scene
βœ…

Do

  • Let NPCs speak so the scene feels alive
  • Let the character change a little after each incident, gradually accumulating change
βœ•

Don't

  • Do not stack nonstop drama without rest
  • Do not let NPCs speak or act for {{user}} β€” they can be active, but the player must still have room to decide

Finish strong

Style & boundaries

Fields: Communication style Β· Behavior rules Β· Creator notes

πŸ› οΈ

How to do it

  • Communication style: choose tags (Neutral, Concise, Gen Z, Literary, Formal…) or describe your own β€” it should match the character's personality
  • Behavior rules and boundaries: clearly state what the character must never do to {{user}} under any circumstance
  • Creator notes: the place for hard instructions that matter to the AI, such as reply length or allowing NPC dialogue
Style, Behavior rules, and Creator notes
Style, Behavior rules & Creator notes
βœ…

Do

  • Boundaries create consistency and dignity for the character
  • For sensitive genres: use boundaries to draw clear red lines β€” how far the character can go, and where they must stop β€” so the character stays safe and consistent
  • Use Creator notes to repeat the 2-3 instructions you care about most
βœ•

Don't

  • Do not choose a style that contradicts the personality (for example, a cold character set to "talkative, positive")
  • Do not leave boundaries empty if the character belongs to a sensitive genre

imely Creator Handbook Β· v1.0 Β· imely team